Email marketing provides an effective and personalized way to connect with your target audience, and is a huge part of our everyday lives. It’s estimated that 2.6 billion people use emails worldwide, and is expected to grow to 2.9 billion by 2019.
Email has moved past desktop and has taken the mobile and tablet market by storm. If you continue to create emails based upon desktop best practices, your emails are likely to see a decline in click through rate. We’ve searched high and low to bring you the ten most critical email marketing statistics to show you just how essential shifting to mobile is.